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## Go beyond the login button

Sure, it starts when your customers click login. Strivacity lets you pick your flavor: social login, MFA, SSO, passwordless, FaceID or just a good ole’ password. But customer sign-in journeys travel further. Are you sure that user’s really who they claim? Did they approve the latest T&Cs? When they update their account … how do you tell your CRM? Strivacity lets you take care of all that – all from a single platform.

## Our design principles

Customers have to be the focus (not an afterthought).

Great customer sign-in journeys shouldn’t require a PhD in IAM.

Architecture matters.

AI Assist

Admin

Auditing

Branding

Metrics

Policies

Orchestration

[**Registration and self-service**](/content/capabilities/registration-self-service/index.html)

- Registration

- Password reset
- Account management
- Identity store
- Progressive profiling

[**Adaptive access controls**](/content/capabilities/adaptive-access-controls/index.html)

- Authentication

- Adaptive MFA
- Single sign-on
- Social login
- Passwordless login

[**Identity verification**](/content/capabilities/identity-verification/index.html)

- Phone number

- Digital attribution
- Document verification
- Knowledge verification
- Any trusted source

[**Consent management**](/content/capabilities/consent-management/index.html)

- Create, update and audit consents

- Data residency for customer identity
- GDPR / CCPA compliance

[**Fraud detection**](/content/capabilities/fraud-detection/index.html)

- Behavioral patterns

- Bot detection
- Known device detection
- Breached password analysis

[Lifecycle Event Orchestration](/content/capabilities/lifecycle-event-orchestration/index.html)

## Think big. Move fast.

### (coding optional)

Everything’s simpler when it’s in one place. Strivacity gives you a single canvas to build your customer sign-in journeys. Use clicks (not code) to craft secure journeys that make sense for your customers without spending dev cycles or signing big SOWs to stitch multiple products together.

[Try for free](/content/free-trial/index.html)

How it works: fraud detection from Strivacity on Vimeo

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## We create customer experiences others’ can’t

Whether you’re plugging in a new integration, adding social logins or changing the logo for one of your brands this is where it happens. One stop – and no need to file an engineering ticket!

### Registration and self-service

Add user management including self-service sign up, password reset and account updates.

[learn more](/content/capabilities/registration-self-service/index.html)

### Sign-in and authentication

We support just about any customer sign-in (and security) scenario you can dream up.

[learn more](/content/capabilities/adaptive-access-controls/index.html)

### Identity verification

Check user-provided information (and even physical documents) against 3rd party sources including address, phone # national ID.

[learn more](/content/capabilities/identity-verification/index.html)

### Privacy and consent

Capture customer consents for marketing preferences, T&Cs and more. Then, audit them all in one place.

[learn more](/content/capabilities/consent-management/index.html)

### Fraud detection

Flag suspicious activity when we detect anomalous activity.

[learn more](/content/capabilities/fraud-detection/index.html)

### AI Assist

Get identity answers fast with your own Generative AI (GenAI) assistant.

[learn more](/content/capabilities/ai-assist/index.html)

## Why our customers love us

### Security

We stop account takeovers (ATO) and let you say “yes” to marketing without buying 5 products and borrowing a developer to stitch them together.

### Marketing

We give you 100% control over branding, customer data stays in sync and you don’t have to open a ticket to make it happen.

### IT & Engineering

Our “clicks not code” approach requires 60% less engineering than traditional approaches.

### Customer experience

We let you tailor sign-in experiences for different personas and iterate wicked fast as you learn more.

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Frustrated with login friction and security gaps? CIAM solves both.

[find out how](/content/blog/what-is-ciam-customer-identity-and-access-management/index.html)